Treats with a Purpose
Wags & Wiggles wanted to introduce a new line of homeopathic treats with specific functionalities that reward your pets and their bodies from the inside. The brand is distinctive in its bright, energetic palette throughout their packaging. I delivered the same liveliness to their newest consumables. While ultimately settling on an alternative direction with their final design, I developed the project on my own.
Bold color blocks in vibrant colors, make each variety distinct from the last for reflexive recognition among other competitor’s products.
The treat displayed is not the actual product.